Nic’s blog

I write about building businesses, failing and building a life, not a legacy.

Nic Haralambous Nic Haralambous

Fantastic Nike viral advert

Nike is not mentioned once. The tick appears two or three times on Gossip Girl star, Taylor Momsen but I immediately knew it was Nike. Brilliant.Plus it received almost half a million views on YouTube in a couple of weeks.

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Nic Haralambous Nic Haralambous

According to Nike football doesn't exist in Africa

For some reason today I visited kickoff.com. Nike has a massive banner advert across the top of the site.I found myself intrigued for some reason with this advert so I clicked on it. It took me to the nikefootball.com website.nike_advert.jpgThe strangest thing happened. I think the website broke as soon as I landed on the page because there is no Africa option on the site. They ask you to select a region and a language but sadly there is no way to choose Africa.nike_footbal_com.jpgDoes Nike think that we don't have Internet down here in deep dark Africa? Do they think that we don't know what football is (or soccer) in Africa, can't afford an actual ball or did they not notice that little thing called the World Cup in 2010?This sort of junk really gets under my skin because it's not like we are some obscure little country in the world, THEY LEFT OUT AFRICA. In case you were wondering and didn't know this, Africa is actually an entire continent that is bigger than freakin' Europe (I think). How do you leave out an entire continent that is hosting it's first FOOTBALL WORLD CUP in 2010?Ridiculous and it pisses me off.

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