Nic’s blog

I write about building businesses, failing and building a life, not a legacy.

Nic Haralambous Nic Haralambous

Media have to pay to cover Zapiro's book launch

UPDATE: Apparently there has been some sort of a mixup regarding the Zapiro book launch. It seems as though there is someone from the PR company and Charity organisations involved with Zapiro didn't really know when the book launch was so instead she led us to believe that the launch was at her event which was a charity event and hence we were asked to pay.I am not 100% sure why the lady who we were in contact with didn't simply let us know that the Zapiro book launch is happening in Cape Town on the 27th November 2008 at 18:00 for 18:30. Recreation Centre, Pollsmoor Prison, Steenberg Road, Tokai.My thanks go out to Richard who represents Zapiro, for getting in touch with me personally and sorting things out. Either way I think the Zapiro book launch is going to be fantastic.On a side not: I still maintain that media should never pay to promote events or attend functions.I absolutely love Zapiro's work. I think the man is a genius and one of South Africa's great heroes. With that said, I think he has made a shocking error with his book launch.It is not clear whether Zapiro is calling the shots or whether his PR agency has completely and utterly lost their minds. Either way I am a bit shocked.To attend Zapiro's book launch as media is going to cost R200 per person. Crew of two = R400 for the event. I have done many weird, strange, odd, different and uncomfortable things in my time in the practice of journalism. I have NEVER paid to cover a story or promote an event.Zoopy was told to pay R200 per person to attend the event and were basically told that we should feel lucky because media gets a 50% discount. Really? Media get a discount, well gee-wizz-wow I am bowled over at your kindness.Direct quote from "events coordinator":

As per our discussion earlier, unfortunately we don’t allow any media to attend any of our upcoming events for free.Our normal price per person to attend the event is R427-50 including VAT, however we offer Media a discounted rate of R200-00 per person including VAT.Should you still be interested to attend the event, please contact me before the end of today and have your credit card details ready to process the payment online as we only accept payments upfront to pay the venue. Our system is set-up to only accept credit card payments when a booking is made 5 working days prior to an event.

So in return for our R400 Zapiro's book launch will get national exposure, a professionally produce media video and the possibility to be featured on some of the biggest news websites in the country. That sounds like a fair trade to me.I am sorry but I don't care if you are a journalism intern, the editor of the biggest magazine or Jeremy bloody Clarkson, media should not have to pay to attend any launch of any book that could aid in the sales of that book.Absolutely ridiculous.The frustrating thing is that Zoopy (and I am sure many other media organisations) have covered Zapiro launches and events very successfully and for free in the past:If you want to read Zapiro I suggest you visit Mail&Guardian online every day and have a look at Zapiro's free.Again I need to state that I think that Zapiro cartoons and all of his work is absolutely incredible, so don't make us pay to help you spread the word.

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Nic Haralambous Nic Haralambous

Nudjit goes live

nudjit.jpgJustin, Gregor and I have whipped together a bit of a frenzy around our new blog, Nudjit.Put simply, Nudjit is a local gadget review blog. Put in a more complex manner: Nudjit is a blog about us as South Africans trying out gadgets and allowing our readers to know how their potential purchases will work out in South Africa. This is a personal experience for the three of us about how we interact with the gadgets we review.We might not always have the latest, greatest, bestest gadgets but what will almost certainly promise is that reviews and news will be SA-Centric.We like to think that we have filled a very predominant gap in the market with this blog and are all very, very proud of how it looks, feels and what we have put in to it.Thanks go out to a long list of bloggers who covered Nudjit yesterday:3 NEW African Websites Worth WatchingNudjit.com is a geek’s dream!Nudjit … new gadget blog on the blockLocal blogging celebs launch gadget blog, NudjitNudjit. South African Gadget Review.New gadget website launchedTo everyone above, thanks for your comments, posts and overwhelming reception of Nudjit!It is fairly obvious to me now that people have been waiting, dying, anticipating something like Nudjit. Why? Because I've been moderating comments for the entire morning!!Oh, and just a headsup on this one quickly:Nudjit (n. nudg-it) Prounced as Nudge-it.

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Nic Haralambous Nic Haralambous

Afrigator launch video

Last night's 27 dinner was great fun and others have blogged it already. What I am going to post is the video of Justin's Afrigator Launch Presentation.So without further delay here goes:Let me tell you that by the end of the almost 17 minute presentation my hand was in spasms. So I am pretty relieved that it worked out OK!

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