Nicisms

I have been thinking about this for a while now. Whether it’s better to focus on one blog or two share your attention between two.

I run this blog and SA Rocks. I think that the two are mutually beneficial but conflict one another on occasion. It’s a difficult balance but one that I think has been extremely beneficial for me.

What you need to maintain two (or more) blogs

You need a clear definition of each blog

Discipline is essential

Creativity is a must

Focus

Goals

A plan – this is the most important on that I think I missed out on. You need to have a plan for each blog and each post that you write. If you don’t have a plan the blogs can begin to cancel one another out and overrun one another.

The pros

Cross population

Cross referencing

Association links

Post ideas

Cross-blog debates

Associated traffic (gaining traffic from SA Rocks as the author)

Cross-promotion

The cons

Cross population – try to keep your blog posts separate unless there is a clear and present need for them to link.

Time constraints

Mental drain

Contradiction – I’ve struggled with SA Rocks to keep my positive outlook on SA Rocks and maintain it on my personal blog. This could be seen as a pro and a con as blogging on SA Rocks has allowed me to stay away from negative topics on my personal blog.

I would love to find out how many other bloggers run more than one blog and if you do, what problems are you finding?

nharalambous@gmail.com